Calo App is a platform that allows businesses and brands to arrange challenges. Participants can receive CALO Token and NFT incentives by using the energy generated by their workout activities.

Designed Web UI/UX with a focus on user engagement and seamless experience

• Developed visual direction and key design assets for the platform

• Created video campaign concepts and motion content for marketing

• Produced visual art and graphics aligned with brand identity

• Collaborated with cross-functional teams to ensure consistency across digital touchpoints